Top of Yebisu

at Dentsu, Tokyo for Sapporo Holdings, Tokyo

Located on the 38th and 39th floors of Yebisu Garden Place Tower in Tokyo, “Top of Yebisu” is a renowned observation deck that also houses several exceptional restaurants. From this vantage point, visitors can enjoy breathtaking panoramic views of Tokyo’s skyline and see iconic landmarks like Tokyo Tower and Tokyo Skytree.

The advertising campaign for the restaurants aimed to capture the essence of their elevated location through a minimalist Japanese aesthetic. The campaign’s circular motif is also reflected on the website, which offers a comprehensive overview of the restaurants’ offerings.


Creative Director

Hiroshi Takahashi

Art Direction & Design

Michael Tom Schmidt

Web Development

Michiko Tanaka, Tetsuo Yamaguchi


JIL Studio